Canon - Losing Relevance & How They Need to Change

Canon - Losing Relevance & How They Need to Change

In a lot of my posts, I often dish out criticism towards Canon (often unfairly). But they don’t innovate and I don’t believe they are staying relevant in an industry where their competitors are taking huge steps to cram unbelievable features into their camera bodies. 

Overall, if it weren’t for one thing, I’d probably be predicting Canon’s demise within the next few years. The best feature of Canon cameras that I’ve been envious of (ever since I made the switch to Sony), is their colour science. 

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